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#BlueMonday

Called the most depressing day of the year, falling on the third Monday of January. People share coping tips, humor, and ways to brighten the day.

Third Monday of January

What Does #BlueMonday Mean?

Blue Monday refers to the third Monday of January, often called the most depressing day of the year. The concept was created in 2005 as part of a travel company PR campaign, but it stuck. While not scientifically valid, it resonates with the post-holiday, mid-winter blues many people feel.

How to Use #BlueMonday

Post uplifting content to counter the Blue Monday narrative - self-care tips, motivational messages, or things that bring you joy in January. Mental health organizations can share winter wellness resources.

#BlueMonday illustration
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