#IceCreamSandwichDay

If you're on any social media platform, you need to be familiar with hashtags. While it's true that all major social media networks incorporate hashtags into their systems, the two biggest to utilize them are Twitter and Instagram. That doesn't mean you should shy away from using hashtags on Snapchat, Youtube, Facebook and Pinterest, but you'll definitely want to make an effort to use them frequently with both Instagram and Twitter.

When you're looking to improve your social media reach, sometimes you have to get creative. A wonderful way to stand out in the crowd is to use hashtags that may not be known by a wide variety of people but instantly look like fun. A great way to do this is to use hashtags for the many national days that exist.

There are a large number of fun and downright crazy national days throughout the year. Learning about some of them, and when they're celebrated, will give you a great opportunity to use the hashtag for that day and create an opportunity to boost your social media presence. Hashtag Picker is an excellent way to learn about these national days in advance.

A good example is National Ice Cream Sandwich Day which uses both the #IceCreamSandwichDay and #NationalIceCreamSandwichDay hashtags. This food holiday is celebrated on August 2 each year in the dead of summer when everyone should be craving to eat ice cream. Using either of the two hashtags on August 2, or in the days leading up to the celebration day, is a great way to draw interest because let's face it, who doesn't love ice cream sandwiches?

Why can hashtagging these days be successful improving your social media reach? There are a number of reasons.

1. Most people aren't aware of all the fun food holidays celebrated throughout the year. By pointing out the day is coming or has arrived, you are likely teaching new information to the readers.

2. People love to share fun and unexpected information they learn about. National Ice Cream Sandwich Day is an event that is easy and fun to share with others which means your hashtag has the opportunity to get a lot of shares and likes. You've created an easy opportunity for your social media post to be shared.

3. It encourages those who see your post to engage in a fun activity, and this fun will be associated with you and your social media. Who isn't going to go out and buy an ice cream sandwich when they learn it's National Ice Cream Sandwich Day? The joy of doing something they weren't planning to do can go a long way to help your social media account, especially if you highlight these fun days on a regular basis.

You don't have to stop there. If you really want to get creative, you can even go international with this day. While known as ice cream sandwiches in the US, they have different names around the world. You can also use the following hashtags for National Ice Cream Sandwich Day if you want to give it an international flavor:

#GiantSandwich (Australia)
#Kasata (Israel)
#Potong (Singapore)
#Sliders or #IceCreamWafer (Scotland and Ireland)
#SángucheHelado (Uruguay)
#BánhMìKẹpKem (Vietnam)